ABOUT US
At your side,
every step of the way
A team dedicated to making your journey easier and your outcomes better.
Our journey began in 2013 when our founder, Alex Cowell, embarked on a mission to eliminate the pain of repetitive works, unwieldy spreadsheets, and the lack of tools and data to measure success.
Since then, Sponsorworks has grown into a trusted partner for global brands in over 10 countries, with a platform that streamlines operations and helps businesses uncover real insights from their portfolios.
When our Global Partnerships Director, Rupert Pratt, joined later, he brought with him over 20 years of sports marketing industry expertise, adding depth to our offering and ensuring Sponsorworks stays ahead in this ever-evolving space.
What drives us
We’re all about making our customers’ lives easier. We focus relentlessly on flexibility, ease of use, and exceptional support. Whether you’re managing one local event or a global partnership program, we’re here to help you do it smarter, faster, and with better results. And with a highly responsive customer support team at your side, you’re never left guessing.
We’re also proud to be at the forefront of innovation in our industry. From AI-driven insights to automating manual tasks, we constantly enhance our platform based on customer feedback, keeping you ahead of the curve.
Partnership & Accreditations
Your trust matters to us, which is why Sponsorworks is ISO27001 certified, ensuring we uphold the highest data security standards. This certification gives you confidence that your sensitive information is protected as you manage events and sponsorships with ease.
We also work hand-in-hand with key players in the industry. Our platform integrates with popular providers like Microsoft and Salesforce, giving you the flexibility to use the tools you already rely on. Plus, through our partnerships with top ticketing providers, you can manage every aspect of your event program from a single, secure platform.
By choosing Sponsorworks, you’re working with a company that values your data, your tools, and your success.
